UAL MEDIA L3 Joshua N

Throughout the previous weeks we have been developed ideas and working on parts of this production. We are unable to give out details yet however we are able to release the title name of ... Well anyway we have been working on the ideas of genre and plot for 2 weeks and a website will be in development.

https://h5p.org/node/174683 In todays lesson we used HP5 to make image hotspots which is an interactive image where you can add extra details such as text, video and images.

In this task as a group we have decided that it would be appropriate to make the film rating for 15+ so that is aims to please a wider target audience than a specific age group. I have a few ideas on what type of content to be shared online however will confirm with the group later on. These ideas consist of using people such as actors or camera operators to promote the film throughout their own social media page whilst the product has it's on brand page separate from personalisation. Teasers could consist of a hastag to keep up excitement before even releasing a single trailer. Small videos (1 minute videos on instagram for example) are more entertaining than images so small less professional videos may seem more intriguing to the target audience. By releasing small hints or hidden ideas it causes a spark within the media to decipher what the clue means if this was to happen on one or two posts it would be good for reputation. The target audience would be asking about content and

1) Pacific rim uprising  http://www.pacificrimmovie.com 2) Rampage  http://www.rampagethemovie.com/home 3) Into the spider verse  http://www.intothespiderverse.movie 4) Ready player one  http://readyplayeronemovie.com 5)  Tomb raider http://www.tombraidermovie.com 6) Deadpool  https://www.foxmovies.com/movies/untitled-deadpool-sequel 7)  The commuter https://www.thecommuter.movie 8) Den of thieves  http://denofthieves.movie 9) Maze runner: The death cure  https://www.foxmovies.com/movies/maze-runner-the-death-cure 10) Slender man  https://www.slenderman.movie 1) Pacific rim - unique menu - trailer - gallery 2) Rampage - Share option - Hashtag 3) Into the spider verse - Animated title - Cast 4) Ready player one -information on business partners -more than one trailer available 5) Get out - landing page is on buying tickets -background trailer 6) Deadpool 2 -Comedic artwork/ presentation -Link to social media 7) The commuter -Ticket pu

In this I have researched a game and the social media used to advertise it. For this I chose call of duty world war 2 made by sledgehammer games and Activision. In this the company use most or all social media sites for example Facebook, instagram and youtube. These are examples of the most popular social media sites where they would get most recognition for their product.  When it comes to frequency of posts and updates it seems to be every other day however when new updates were available it would be more frequent. The reason they do this is to continue the hype of the game to get free advertisement of word of mouth for those who do not have access to social media sites. The target audience/ consumer is teenagers and adults which would have access to all social media sites whether it is for socialising or business purposes. This means that is a high probalitlity that they will see the product advertised. The frequency of posts by the consumer increases when new information will b

Task 1: For the first question it seems that a majority of 66.7% spend over 20 minutes on social media. This information is important because it means they have a high chance to see adverts such as ones advertising films. In the second question it seems that most people’s initial reason to get social media was for entertainment purposes which film/ media would fall under. On the third question concerning adverts it seems the majority see adverts as ok this tells us that we have to be careful on the content t o captivate them. On the fourth and fifth question answers were similar surprising considering that they were about the best and worst of social media. The most used answer was freedom of speech this seems a very controversial topic as it is down to opinion so this means we must be careful when promoting our film. What people found most intriguing about social media was music however I find this puzzling due to variety of content posted everyday. Fina

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