In this I have researched a game and the social media used to advertise it. For this I chose call of duty world war 2 made by sledgehammer games and Activision. In this the company use most or all social media sites for example Facebook, instagram and youtube. These are examples of the most popular social media sites where they would get most recognition for their product. When it comes to frequency of posts and updates it seems to be every other day however when new updates were available it would be more frequent. The reason they do this is to continue the hype of the game to get free advertisement of word of mouth for those who do not have access to social media sites. The target audience/ consumer is teenagers and adults which would have access to all social media sites whether it is for socialising or business purposes. This means that is a high probalitlity that they will see the product advertised. The frequency of posts by the consumer increases when new information wi...